This past Thursday night, while unconfirmed reports spread regarding an incident at Brown University, the network's Kaitlan Collins took to social media, noting the confusion and pointing viewers to her channel's 9pm newscast.
While it is by no means a impeccable news source, her message rang true to many. It remains one of the broadcasters where there exists fact-based and mostly dependable reporting – notably during breaking news situations like the one taking place close to a New Hampshire storage facility.
A Vulnerable Position Amid a Corporate Tug-of-War
However the news network, now four and a half decades old, finds itself in a uncertain situation as two giant media empires battle over ownership of its corporate owner, Warner Bros Discovery.
Whatever the outcome, the fate of CNN has turned into a high-stakes game of mergers and acquisitions, rather than as a question of what serves the news-consuming public.
“Here is one more case of the profound systemic issues with roots in decades of regulatory actions,” said Victor Pickard, writer of “Democracy Without Journalism?” and a academic specializing in media policy at the Penn.
The speculation about the future owner of Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – fails to grasp a more important point.
“It gets presented as a business story with powerful individuals as the protagonists, but there is very little discussion of the public interest,” Pickard said.
A Further Element: Donald Trump
This situation is made more complex by Donald Trump’s longstanding stance about a network he has frequently denounced as perhaps his primary “fake news” adversary.
Remember the cries of “CNN sucks!” at Trump's rallies, his administration’s punitive suspension of reporter Jim Acosta’s press credentials, or his sparring with Collins in official meetings.
Trump now says that CNN needs new ownership. This can be interpreted as ownership that will shield him from negative coverage and examination. That is a factor in why he seems to come down on the side of Paramount Skydance, which has made a aggressive takeover attempt.
Trump has reason to favor that company more. For one thing, it is run by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.
Paramount, parent of CBS News, also recently appointed the conservative Bari Weiss, known for her “anti-woke” beliefs, as the top editor of that storied news network.
A Possibility of Further Turmoil
Notably, if Netflix is successful, CNN and other cable outlets would first be spun off into a independent unit. This might be a relief to many at the network, but it’s far from a safe harbor. That setup could position CNN for another sale. There is no finish line.
According to Timothy Wu, much of this is against the law, anyway. The well-known analyst of big tech’s dominance wrote recently that anti-trust laws should disallow both deals.
“Both acquisition attempts would be detrimental to the country, and both should be contested by regulators,” Wu argued.
The Bigger Issue and a Potential Solution
Regardless of the resolution in this situation, the underlying crisis remains.
“The present media landscape is a very anti-democratic system, but we shouldn’t give in to a sense of powerlessness,” Pickard noted. Regulatory choices – from the 1930s and 1940s – helped to create this overly commercial monster, and different policy decisions can address it.
Can reform occur in an era where the top communications regulator won’t even affirm that the agency is independent? Reform is very unlikely now, but that should not imply it will never happen.
Measures that support independent news organizations, reinforce local journalism, fund public media, and outlaw the consolidation of media power in very few hands are within reach – they are essential for a healthy democracy.
Regarding media ownership, size does not equal quality. And news organizations like CNN must not be pieces in the most recent corporate chess match.